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Crowd monitoring follows the development of people flows. This offers interesting insights into safety, travel and city marketing. Crowd monitoring has two key advantages: it can be applied anywhere in Belgium without the need for any major investment, and it gives you the opportunity to look back in time.
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Cropland is a partner that helps Orange to offer crowd monitoring. We had a chat with Peter Rakers, Data Strategist at Cropland, about this technology’s possibilities, applications and challenges. “As far as safety is concerned, we can monitor people flows almost in real time at any location in Belgium. This information is invaluable at major events, such as the New Year fireworks or the 10 Miles in Antwerp.”
Read the full interview here.