“Embrace the Internet of Things or risk being left behind”


The Internet of Things is creating a lot of buzz right now. But few companies are familiar with the benefits or know how to get started. We introduce you to the basics.

Exactly what is the Internet of Things? And why is it creating so much excitement in the coprorate world? “Forwarded data captured through sensors in devices is invaluable to any business. It can lead to insights that boost your efficiency and/or productivity, enhance the customer experience or raise the quality of your products”, says Jeroen Machielsen, Value Proposition Manager B2B and IoT expert at Orange. 

“Suppose you measured the energy consumption of the machines in your production environment and found two out of twenty similar machines have a higher consumption, you could find the reason and fix the problem,” Machielsen explains.


Up to 90 % of companies still on the fence

A Dutch study showed that approximately one in ten companies are already using the IoT, or have plans to start using it in the foreseeable future. According to Machielsen, the situation in Belgium is similar to that in the Netherlands. “This means that up to 90 % are still on the fence. Perhaps those companies want user cases. They might be wondering what added value the IoT will deliver. They may be wondering how they can implement the IoT.”



That is why, on 24 March 2020, Jeroen Machielsen, Chris Dubois and Peter Raeymaekers will be hosting a webinar on the ups and downs of the IoT. This webinar is one of a series of webinars on hot technology topics that will also include Fix Connectivity and Security.

What will tomorrow’s society look like? And what mistakes should you avoid when you start using the IoT? The webinar will prepare you for the changes the IoT will bring and present a concrete plan of action.

Machielsen is kind enough to share the first step with us here. “IoT involves capturing data, connecting that data - and this is crucial - sending it to a central location. Why? You can make global analyses instead of being stuck with individual data islands. Once you’ve done that, you can move on to the next steps.”


Up to $11,000 billion

According to Machielsen, waiting to start using the IoT is not an option. “The IoT is growing exponentially. Companies that don’t use it to upgrade their efficiency, productivity, products or customer experience will inevitably get left behind.”

It seems there’s plenty of added value to be delivered. According to a study carried out by McKinsey & Company, the positive impact of the IoT on the global economy will range from 4,000 to 11,000 billion dollars by 2025.

“This is exactly why Orange wants to coach companies through this process”, Machielsen indicates. “We want to assist our customers with the efficient collection, forwarding, storage, protection and analysis of data, but we also offer end-to-end solutions, for example, for a city that wants to manage its parking spaces in real time or a construction company aiming to manage its construction tools more efficiently with smart tracking.”


Want to know more? Then watch our webinar on the IoT.

Hello, Interested
in our offer?
Welcome to
Orange Business.

Thanks for your interest in our offers, let's schedule a meeting.

Contact us

I have a question or a complaint